Privacy Policy
Effective Date: March 2025
Last Updated: February 2026
1. Who We Are
This Privacy and Cookie Policy applies to tuoow.com, a digital content platform focused on Benefits, Finance, News and Education.
For the purposes of data protection law, tuoow.com acts as the Data Controller of your personal data.
Contact: [email protected]
Location: Marília – SP, Brazil
2. Information We Collect
We collect personal data only when necessary, in a lawful and transparent way.
This may include:
- Personal identification data (name, email – when voluntarily submitted)
- Technical data (IP address, browser type, device type)
- Usage data (pages visited, time spent, interactions)
- Cookies and tracking technologies
3. Legal Basis for Processing
We process your data under the following legal bases:
- Consent – marketing emails, cookies and personalized advertising
- Legitimate interest – analytics, security and performance improvement
- Legal obligation – compliance with laws and regulations
- Contract – when providing requested services
4. How We Use Your Information
Your data is used to:
- Provide and improve website functionality
- Personalize user experience
- Send newsletters (only with consent)
- Analyze traffic and performance
- Deliver relevant advertising
- Comply with legal obligations
5. Data Retention
We retain personal data only for as long as necessary for the purposes described in this policy or as required by law.
6. Sharing of Data
We do not sell personal data.
We may share information with:
- Trusted service providers (analytics, hosting, advertising)
- Legal authorities when required
- Advertising partners for ad delivery and measurement
7. International Data Transfers
Your data may be processed outside your country of residence.
When this occurs, we ensure safeguards such as Standard Contractual Clauses (SCCs) or equivalent mechanisms.
8. Your Privacy Rights
Depending on your location (GDPR, LGPD, etc.), you have the right to:
- Access your data
- Correct inaccurate data
- Request deletion
- Restrict processing
- Object to processing
- Request data portability
- Withdraw consent at any time
To exercise your rights, contact: [email protected]
9. Children’s Privacy
This website is not intended for children under 16.
We do not knowingly collect data from minors.
10. Cookie Policy
What Are Cookies
Cookies are small files stored on your device to improve functionality and analyze usage.
Types of Cookies We Use
- Essential Cookies – necessary for site operation
- Performance Cookies – analytics and traffic measurement
- Preference Cookies – save user settings
- Advertising Cookies – deliver personalized ads
11. Google AdSense & Advertising
We use Google AdSense to display advertisements.
Google and its partners may use cookies such as the DoubleClick cookie to:
- Show ads based on your visits to this and other websites
- Personalize advertising content
- Measure ad performance
Manage Advertising Personalization
Users can control how Google shows ads to them through:
- Google Ads Settings
👉 https://adssettings.google.com - Google Ad Personalization Explanation
👉 https://policies.google.com/technologies/ads - EU User Consent & Data Use
👉 https://www.google.com/about/company/user-consent-policy/
Opt-Out of Personalized Advertising
Users may opt out of third-party vendor cookies by visiting:
👉 https://www.aboutads.info/choices/
👉 https://www.youronlinechoices.eu/
Google Analytics
We use Google Analytics to understand how users interact with the website.
Google Analytics may collect anonymized data such as:
- pages visited
- session duration
- device information
You can opt-out via:
👉 https://tools.google.com/dlpage/gaoptout
Third-Party Advertising Partners
Our advertising partners may include:
- Programmatic ad networks
- Affiliate platforms
Each partner has its own privacy and cookie policies.
Managing Cookies
When you first visit our site, you will see a cookie consent banner where you can:
- Accept all cookies
- Reject non-essential cookies
- Customize your preferences
You can also control cookies via your browser settings.
12. External Links
Our website may contain links to third-party websites.
We are not responsible for their privacy practices.
13. Policy Updates
This Privacy Policy may be updated periodically.
Changes will always be reflected on this page with a new revision date.
14. Contact Us
For any privacy-related questions:
